Management Team

Andrew J. Whelan – President & CEO

Mr. Whelan is a founder of the Company and has served as the President from April 2000 – 2005. He is a seasoned business executive with a strong financial, consulting and management background.  From 1993 to April 2000, Mr. Whelan served as the President of P.A. Whelan & Company, Inc., a consulting firm owned by Mr. Whelan and his wife that specialized in the health care industry.   Mr. Whelan was also a founder of Drug Counters, Inc., a chain of managed care retail pharmacies, where he served as President and Chief Executive Officer from 1992 until 1993. Drug Counters was sold to Diagnostek, Inc. in 1994.  From 1984 until 1992, Mr. Whelan served as Chairman of the Board of Directors and President of Physicians’ Pharmaceutical Services, Inc., a public company of which he was a founder.  Physicians Pharmaceutical Services was a charter member of the Maryland Chapter of “Inc.’s Fastest Growing Companies in America.”  Mr. Whelan received his B.S. in accounting from St. Peter’s College.

Keith Nalepka – VP of Sales and Marketing

Mr. Nalepka has over 15 years of experience in the retail sales industry, both with large multi-million dollar brands and startups. Keith has negotiated over 500 million dollars in retail acceptance which included CVS, RA, Target and GNC. He also worked to develop international distribution in Europe and the Middle East. Keith has a thorough understanding of all aspects of business including sales, marketing and retails distribution. He is a graduate of the University of Maryland and spent several years with the Texas Rangers playing professional baseball. Keith also completed a Harvard Executive Management certificate program and was a Johns Hopkins Carey Business School Innovate Scholar winner selected by the National Science Foundation.

Christopher Russell – VP of Sales & Marketing, Canada & UK

Mr. Russell has been a serial entrepreneur for 24 years. He began his career as a real estate agent and later founded AmeriDream which became the largest non-profit in America, providing down payment assistance to low and moderate income home buyers. AmeriDream helped more than 750,000 people purchase a home as well as built more than 3,000 affordable housing units across the United States. In 2002, he began purchasing distressed assets like the Carambola Beach Resort in St Croix, USVI and later Berry Hill Plantation Resort in South Boston, VA. Both properties were successfully turned around and resold within two years. In 2010, Mr. Russell patented two gaming inventions and began manufacturing and operating bingo slot machines. After regulatory changes took place in Maryland in 2012, the business was dissolved.

Sree N. Koneru, Ph. D – VP of Product Development

Dr. Koneru obtained his Ph.D. in Biomedical Engineering from Binghamton University, NY. His dissertation work involved researching and documenting the physiological responses of human subjects, when stimulated using pulsed radiofrequency fields. This led to the development of advanced electroceutical devices that are capable of providing deep-tissue heat and non-invasively modulating afferent nerve activity. He leads new product development at BioElectronics, with an emphasis on prototype development and validation of efficacy through pilot clinical studies. Dr. Koneru’s primary interest lies in tapping into the potential of non-invasive electroceutical technologies to treat/prevent the onset chronic degenerative diseases.

John M. Martinez – Senior Engineer

Mr. Martinez has served as Senior Engineer of the Company since April 2002.  Mr. Martinez holds a Bachelors of Applied Science degree in Electronics Engineering Technology from ITT Technical Institute where he graduated with highest honors, and has worked exclusively in the electronics-engineering field for over ten years.  His dedication and experience in multiple fields of engineering, including electronic, electromechanical, computer and communication systems, represent the foundation of his engineering talents.  Mr. Martinez was the co-founder of MW Engineering, Inc., where he served as Senior Engineering Director from 1999 until April 2002.  As Senior Engineering Director, Mr. Martinez was in charge of all of MW Engineering’s hardware, firmware and software development.

Dr. Ian Rawe – Director of Clinical Research

Dr. Rawe obtained a Bachelor’s Degree in Biology, at the University of Hertfordshire and a Ph.D. in Biophysics at the Open University, Oxford, UK studying wound healing of the cornea.  Dr. Rawe has extensive research experience spending 15 years conducting research on eye disease at Harvard Medical School.  He brings expertise in designing and implementing research studies and publishing research articles. His role in the company will be to publish completed research studies, design and develop clinical trials utilizing the company’s technology.  His experience in writing and obtaining grants from the NIH will allow the company to apply for small business innovation and research funding from the NIH SBIR/SBTT grant program.

Lily Brennan – Director of Regulatory Affairs

Lily Brennan obtained a Bachelor’s degree in Communication Studies from the University of Rhode Island. She began her career in the Real Estate industry building an extensive list of new clientele, overseeing staff, and managing a portfolio of luxury homes for a start-up company in Portland, Maine. After a few years in the industry, Lily moved to Bangkok, Thailand where she taught English to over 250 primary students. Upon her return, she moved to Frederick, Maryland where she took a position as a Business Development Specialist for a software company serving the human service industry. Lily quickly advanced to an Account Manager where she managed and retro-fitted over 60 client accounts across the United States, Canada and England. She currently serves as the Chair of Governance on the board of one of the oldest non-profit organizations in Frederick. Her experiences with start-ups, Business Development and Account Management will allow her the skills to oversee the FDA and Regulatory Affairs at BioElectronics.

Iqra Anwar-Deen – Marketing Manager

Ms. Anwar-Deen has been in the Marketing industry since 2011 prior to which she received her BS Business Management with a concentration in Marketing from Bridgewater College, and recently graduated from UMUC with her MBA. She started her career working with a FoodPRO Corp, a food distribution company for 4 years working at the Marketing Specialist. Some of her core responsibilities included budgeting, graphic design, social media management, sales training, website development and management, event management, and vendor management.